Maxine Leonard Marketing & Publicity

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Maxine Leonard

Maxine Leonard is an entertainment marketing and publicity executive specializing in corporate publicity and theatrical filmed entertainment.

Before launching her own marketing and publicity agency in 2011, Maxine spent five years handling the marketing and publicity for Academy Award winning production company GK Films and its affiliate company Parlay Films. She oversaw all corporate publicity which included both film and television divisions as well as the newly formed theatrical distribution company, Film District.

Maxine developed and oversaw the international launches of numerous film and television titles including Nicolas Cage starrers Next and Bangkok Dangerous, three time Academy Award nominated The Young Victoria (Emily Blunt), Edge of Darkness (Mel Gibson), London Boulevard (Colin Farrell and Keira Knightley) and The Tourist starring Angelina Jolie and Johnny Depp as well as and GK-tv's Camelot.

She also oversaw in production publicity and marketing for GK's The Rum Diary (Johnny Depp) and Martin Scorsese's Hugo.

Prior to working at GK, Maxine was the Executive Vice President, Marketing and Publicity for Myriad Pictures where she spearheaded the corporate publicity strategy and oversaw the marketing and publicity for their slate of feature films. These included the Academy Award nominated Kinsey (Liam Neeson), The Good Girl (Jennifer Aniston), festival favorites Trauma (Colin Firth), People I Know (Al Pacino), Little Fish (Cate Blanchett) and 10 Items or Less (Morgan Freeman).

Maxine launched her entertainment career working for international publicity and marketing agency, Denmead Marketing. She oversaw the corporate PR strategy for a number of clients that included Initial Entertainment Group (now GK Films), Myriad Pictures, Lionsgate International, Senator International, Mandate, The Cannes Market, Rysher Entertainment, Arenas Entertainment among many others. She also had numerous overseas clients including Helkon Media, CLT-UFA, Intertainment, Shochiku, CJ Entertainment and Filmax International.

During her tenure at Denmead, Maxine also handled the international publicity campaigns for a number of feature films that included Steven Soderberg's Academy Award winning Traffic, Martin Scorsese's Gangs of New York, the Richard Gere starrer Dr T and The Women, Peter Berg's Very Bad Things, Hard Eight (starring Gwyneth Paltrow), Stanley Tucci's Big Night, Charlize Theron's first American film 2 days in the Valley.

Maxine is a former board member of BAFTA Los Angeles, holds both US and European passports and has a BA (Hons) in Law from Nottingham University, England.






Meilin Potter

Meilin joined MLPR as Director of Publicity, from the sunny shores of Sydney, Australia. For 6 years she managed National Publicity, Promotions and Events for Universal Pictures Australia. While overseeing a talented team of PR and Partnership professionals, Meilin personally managed many PR campaigns, publicity tours and/or premiere events for films including Les Misérables (Hugh Jackman, Russell Crowe), The Water Diviner (Russell Crowe's directorial debut), Snow White and the Huntsman (Kristen Stewart, Chris Hemsworth), Johnny English Reborn (Rowan Atkinson, Rosamund Pike), P.J. Hogan's Mental (Toni Collette, Anthony LaPaglia), American Pie Reunion and many more. Meilin was also the Asia Pacific regional lead for NBCUniversal's global initiative to drive cross-business marketing support between all operating sister companies (Universal Pictures, Networks, Home Entertainment, Theme Parks, CNBC and TVD).

Prior to Universal, Meilin was National Promotions Manager for Paramount Pictures for 3 years managing 3rd party, media and exhibition partnerships for the studio as well as DreamWorks Animation and Marvel properties including Kung Fu Panda, Monsters vs Aliens, G.I. Joe: The Rise of Cobra and Star Trek (2009).

Meilin started her career in film after working for 20th Century Fox in London in 2001. She returned to Australia and worked for Sony Pictures Home Entertainment where she forged a career path in product marketing and promotions for 3 1/2 years before moving over to Paramount.

An Australian with a touch of Brit, Meilin has come to the US with a thirst for new experiences - plus a Post Graduate Certificate in Communications from the University of Technology, Sydney.






Nuria Botella








Charlotte Hallam

Charlotte joined Maxine Leonard PR in 2016, after beginning her career as a publicist in the financial services industry in her native Australia. Since joining MLPR, she has worked successfully across both the corporate client and international film release publicity teams.

Her clients include See-Saw Films, STXinternational and Protagonist Pictures. On the film side, current and upcoming titles include Ridley Scott's All the Money in the World, I Feel Pretty starring Amy Schumer, Pet Berg's Mile 22 starring Mark Wahlberg and The Happytime Murders starring Melissa McCarthy.

Charlotte holds a Bachelor's Degree in Business majoring in Public Relations from the Queensland University of Technology, for which she was awarded Dean's List honors.






Mallory Meystedt

Mallory moved from Dallas, Texas to LA to pursue a career in film PR after starting out managing social media for the Dallas International Film Festival.

Since joining Maxine Leonard PR in 2016, she has worked on international marketing & publicity campaigns for high profile theatrical films releases, including press set visits, junkets, international talent tours, festival launches and red carpet premieres as well as championing the corporate PR needs of multiple film sales companies such as Arclight Films, Capstone Pictures, Radiant Films International and Covert Media.

Mallory's film campaigns include Lionsgate's Bombshell starring Charlize Theron, Margot Robbie, and Nicole Kidman; Long Shot starring Charlize Theron and Seth Rogen; Papillon starring Charlie Hunnam and Rami Malek; First Reformed from writer/director Paul Schrader starring Ethan Hawke and Amanda Seyfried; The Foreigner starring Jackie Chan and Pierce Brosnan and Ophelia starring Daisy Ridley and Naomi Watts and many more.

Mallory is a graduate of the University of North Texas, Denton with a B.A. in Radio, Television & Film and a minor in Marketing.






Alexandra Smith

Alexandra joined Maxine Leonard PR in 2019 and has become an invaluable member of the team working on theatrical film campaigns and corporate clients such as Lionsgate, Arclight Films and STXinternational. Her current projects include Jay Roach's Bombshell starring Charlize Theron, Margot Robbie, Nicole Kidman, and John Lithgow, Brandon Cronenberg's Sci-Fi Thriller Possessor with Andrea Riseborough and Christopher Abbott, and the upcoming STXinternational film My Spy directed by Peter Segal starring Dave Bautista.

Before joining the company, Alexandra assisted in the publicity and development departments for Roadshow Films in Melbourne, Australia. Alexandra also enjoyed several internships at a number of leading entertainment companies including Warner Bros. Pictures in Burbank, Premiere Comms. in London, and Village Roadshow Pictures in Beverly Hills.

Alexandra graduated from the California State University, Northridge with a B.A. in Screenwriting.






Sophia Nordell

Sophia joined MLPR in 2019. She assists the Senior Publicity team on theatrical release campaigns and corporate publicity including film market and festival logistics. Her clients include See-Saw Films, Voltage Pictures, as well as STXinternational and Astute films.

Prior to joining MLPR, Sophia worked as an assistant at Artists First, one of the top talent management companies in Hollywood. She worked under manager Itay Reiss and assisted in the careers of talent such as Awkwafina, Sam Richardson, and Tiffany Haddish.

Originally from a small town in Colorado, Sophia attended Biola University in Orange County securing a bachelor's degree in Film Production and completing internships at various companies including Rumble Films, Whitaker Entertainment, Intution Productions, and MJM Entertainment. She also served as the executive producer of the annual Biola Film Festival from 2016 thru 2018.





Maxine Leonard Marketing & Publicity
Maxine Leonard PR
7461 Beverly Blvd, Suite 302, Los Angeles, California 90036
office: 323-930-2345, contact:
mallory@maxineleonard.com


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